Ready to make waves on this year’s “Best of …” lists, Whitaker Group follows unveiling of A Ma Maniére’s Air Jordan 3 collaboration with announcement of a limited-edition Nike Waffle One available exclusively on Social Status.
Like the aforementioned Jordan 3, the Whitaker Waffle One features a premium aesthetic, with details that pay homage to the original Waffle Racer and its designer, Nike co-founder Bill Bowerman. Dubbed ‘The Bill’ by designer Frank Cooke, the materials and dyes in this version were selected to mimic the rusty look of a vintage Waffle Racer, aka Moon Shoe, which sold for nearly a half. million dollars at auction in 2019. Other features include a distressed midsole, veil underlay paired with a tonal heel clip and sublimated laces. PELNYC added storyboard artwork to the insoles and tissue paper to better communicate the story.
The Whitaker Group x Nike Waffle One launches tectonically on February 26, but the draw is now open. Sizes 6 to 14 can be won at $ 120 each.
UPDATE (02/24): In light of the recent winter storm that wreaked havoc in Texas, The Whitaker Group is expanding the circulation of its limited Nike Waffle One collaboration. Starting February 26, each participant will have the opportunity to donate any amount to their entry if they wish when submitting an entry into the raffle, which will benefit Black and Brown families in the Houston area. affected by weather conditions.
“I’m sure there are people who are disappointed that we are moving this launch, but that disappointment cannot match the way blacks and browns in Houston are doing without electricity, food and water – in the midst of ‘a one-year pandemic, says James Whitner, founder of the Whitaker Group. “Our team in Houston is also deeply touched. It’s bigger than sneakers and fashion, it’s about showing off where you need it most.
Fans who wish to enter the Whitaker Group Nike Waffle One Collaboration Sweepstakes can do so here from February 26 with the launch of the shoe on March 4.
The Whitaker Group x Nike Waffle One SE
Release date: 04/03/21
Style #: DC4247-001
Price: $ 120